Pure New Zealand Merino Wraps and Beanies

Baby Love Merino makes a range of baby wraps, beanies, cot blankets, and clothing using pure New Zealand Merino wool which is renowned for its strength, softness, durability & purity.

Mums and babies love the comfort and great looks of their Baby Love Merino gear, right from birth, through the first year and beyond.

"Sjaan loves her Wrap and settles easily when she’s snuggled up tight. She finds it hard to wriggle out of, so we get longer, more peaceful sleep. So many people ask me where I got my Wrap from." Victoria, Wellington NZ.

"I expected the wool to be prickly against April’s skin, but it was so soft. The fabric is beautiful." Miriam, Auckland NZ.

"Ben uses his Wrap every day even though he is nine months old. It’s great in the car, the buggy, and in the cot. It’s my baby essential." Julie, Auckland NZ.